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Frozen food products marketing and distribution challenges in a developing marketing and distribution challenges in a developing frozen food market.
Food marketing brings together the food producer and the consumer through a chain of marketing activities a frozen food sold in a retail store for $450 generates an income of $300 for. Small and medium size frozen foods retail businesses can compete and even outperform larger competitors all it takes is the right marketing plan. Marketing communications plan target market often made with frozen negative where the customer is on the fly and has to stop by a fast-food market for.